Trump Media & Technology Group has expanded its Bitcoin exposure with the purchase of 451 BTC worth around $40.3 million, according to on-chain data. The move raises the company’s total Bitcoin holdings to 11,542 BTC, valued at approximately $1.04 billion at current market prices.
The latest acquisition aligns with Trump Media’s stated treasury strategy rather than representing a sudden shift. Earlier disclosures revealed that crypto assets made up nearly two-thirds of the company’s liquid reserves, funded largely through equity and bond sales. CEO Devin Nunes has consistently positioned Bitcoin as a hedge against financial exclusion and institutional pressure.
The purchase comes as Trump Media pushes deeper into crypto-linked products, including prediction markets built into Truth Social through a partnership with Crypto.com. With Bitcoin trading near elevated levels, the company’s continued accumulation reflects a broader trend of institutions viewing BTC as a long-term strategic reserve rather than a short-term trade.
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