Drest Gaming-The Nordic Game Of Building Fashion & Culture In Metaverse
By Shikha Singh
Copenhagen Fashion Week focused on environmentally friendly fashion, offering a glimpse of hope for a better future in an era when the fashion industry is a major contributor to the climate crisis.
That reminds me of interesting gaming option for fashion lovers…..
Copenhagen Fashion Week also collaborated with Fashion game Drest. Here’s your chance to dress an avatar and take it to Metaverse…..
The biggest fashion show in Scandinavia has partnered with a high-end mobile game to improve its schedule with daily in-game challenges.
Fans of Copenhagen Fashion Week may create streetwear ensembles and style avatars in Drest’s virtual space.
From the front row of runway events to well-known street style photographers like Phil Oh and Tommy Ton, the businesses offer various emotions.
The partnership honors Nordic companies like Ganni, Remain, Cecilie Bahnsen, and Stine Goya in addition to giving a reference to immersive virtual fashion. These brands’ stories will be integrated with the rich tapestry of Denmark’s cultural monuments and presented against the backdrop of famous Danish locations.
Each challenge in the game is structured around a directive to dress up a model avatar utilizing authentic luxury goods and authentic experiences. The final appearance of a challenge is decided by community vote once participants have finished it. Digital wearables can be acquired, earned, or given away for free.
Over 260 high-end labels, including Gucci, Bottega Veneta, Prada, Off-White, Loewe, Valentino, Cartier, Burberry, and Fendi, collaborate with Drest. A current season digital assortment is offered by both the brands and online store Farfetch.
As Drest is shifting it’s focus from Web2 to Web3..many other prominent tech giants and companies are also foraying into the Web3 gaming space.
Due to the strategic alliances and significant announcements in web3 and Metaverse, investments in Web3 gaming witnessed a significant increase in July, increasing to $297 million. Previously, in June 2023, investment in Web3 gaming reached an annual low of $68 million.
DappRader’s statistics showed that this was mostly caused by market challenges. The SEC’s actions against Binance and Coinbase, two sizable firms, had an impact on a number of web3 gaming ventures.
According to DappRadar, this sector now uses 712,611 different active wallets on a daily basis. Despite a monthly fall of 0.5%, this still represents 41% of overall business.
The $110 million spent on gaming and metaverse projects accounts for 37% of the overall budget. Utilizing Blockchain to play In the gaming business, WAX was by far the leader in terms of Unique Active Wallets.
On WAX, where Alien Worlds and other well-known Web3 games such Wombat Dungeon Master and Taco are hosted, there are an average of 300,325 unique active walltes per day.
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