Meta Brings AI-Powered Product Suite For Ads
Meta has announced a suite of AI-powered advertising tools.
During a New York event, Meta, which owns Facebook and Instagram, announced the AI Sandbox product suite.
The new set of tools employs generative AI — or AI capable of creating content — to generate text and images for online advertisements.
The feature is currently available to a limited but unspecified number of advertisers. Other advertisers will have access to the tool in July, and some of the features could be added to other advertising products by the end of 2023, according to Meta.
Although Meta has not publicly announced AI Sandbox, the company has published a blog post on its website detailing other ad-related AI developments.
(With inputs from Shikha Singh)
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