MeetKai Teams Up To Create Sports, Travel Metaverse
MeetKai, a tech company, has partnered with Think450, the innovation engine of the National Basketball Players Association (NBPA), and Tripadvisor to create a metaverse partnership at CES 2024.
The partnership aims to provide travelers with remote experiences at various locations, including landscapes, landmarks, and cultures, from the comfort of their home desktop or mobile device.
The NBPA metaverse will launch this winter, featuring a digital recreation of “The Brotherhood Deli,” a former fan pop-up shop in Las Vegas. The store will feature player-endorsed brands and exclusive merchandise, accessible through mobile devices or web browsers.
(With inputs from Shikha Singh)
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