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Adidas, Pharrell Release Digital Clothing

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Adidas, Pharrell Release Digital Clothing 

Doodles is growing beyond its Ethereum profile picture (PFP) roots to include fully customizable avatars. With the help of Pharrell Williams and Adidas, the launch of the Doodles 2 Character Builder within The Stoodio app for NFT holders today marks a significant step forward.

Along with the release of the Character Builder, which allows Doodles NFT holders to customize their clothing and attributes for a full-body avatar, Doodles has announced an upcoming airdrop for a “Pharrell Pack.” The NFT pack includes digital apparel from musician Pharrell Williams and fashion brands with which he has either created or collaborated.

Adidas, Human Made, Billionaire Boys Club (BBC), and Ice Cream are among the brands represented in the pack. Each pack includes digital wearables, along with a token that can be redeemed for a single exclusive physical piece of apparel.

(With inputs from Shikha Singh)

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