Matchingham Games Web3 Spinoff Ginger Joy Raises $1.26 mn
Ginger Joy, a Web3 spinoff of Matchingham Games, has raised £1 million ($1.26 million) to create an interoperable blockchain-based mobile game ecosystem.
The company aims to build native Web3 games for mobile, allowing users to transfer, use, and unlock items across titles.
The ecosystem will also use blockchain technology to reward user-generated content creators and precision marketing based on in-game credentials.
Ginger Joy is also supporting rapid content development through AI, using player behavior data to generate race tracks and game modes, reducing development costs and tailoring content to user preferences.
(With inputs from Shikha Singh)
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