Puma Unveils Black Station 2
Puma has called Black Station an experimental home for product drops, which will give unrestricted access to Puma Pass NFT holders.
Black Station is Puma’s second foray into the world of Web3, following the launch of its first Web3 project, Black Station 1. Black Station 1 was launched in September during the New York Fashion Week as part of the Futrograde fashion show.
According to the firm, the latest Web3 experience from the brand can be explored by everyone. However, only users that possess RB tokens airdropped to Puma Pass holders can purchase a digital “Rulebreaker” sneaker and claim two digital wearables.
Black Station allows users to access a highly immersive environment created in collaboration with Unreal Engine. Users can shop for limited-edition digital and physical sneakers. The second edition of Black Station builds on this, expanding into two more digital worlds, each having a unique sneaker tied to it.
(With inputs from Shikha Singh)
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