Coinbase has started offering dedicated crypto investment support for Australia’s self-managed super funds (SMSFs), expanding further into the country’s retirement investment market.
The company said this new service is for Australian trustees who want to add digital assets to their retirement portfolios. It includes custom onboarding for SMSFs, audit-ready reports, and strong custody protections for long-term investors.
SMSFs play a big role in Australia’s retirement system, letting members manage their own investments instead of just using traditional superannuation funds. The Australian Tax Office says the sector held over AUD 1.05 trillion in assets as of June 2025, with more than 653,000 SMSFs and over 1.2 million members.
Coinbase said the service gives trustees a compliant way to diversify their portfolios with crypto assets. Still, trustees must make sure these investments fit their risk profile and overall strategy.
This launch comes after Coinbase recently got an Australian Financial Services Licence, which lets the exchange offer some crypto and derivatives products in Australia.
Australia is also preparing a broader regulatory framework for digital assets. The Corporations Amendment (Digital Assets Framework) Bill 2025 has already passed Parliament and is scheduled to take effect in April 2027. Once active, crypto operators including exchanges and custodians will need licensing approval from regulators.
Interest in adding crypto to retirement portfolios is growing in Australia, and major retirement fund providers are also looking into digital asset investment products.
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