ETHZilla is concentrating on RWA tokenisation instead of its Ethereum treasury strategy. The business rebranded itself as Forum Markets and declared the shift in strategy earlier today.
This action marks a significant departure from the business’s previous status as an Ethereum treasury company. Tokenised real-world assets (RWAs) are currently used in the company’s operations.
Formerly renowned for its Ethereum treasury strategy, ETHZilla announced in a press release that the company has decided to change its name to Forum Markets.
The company’s goal to switch from balance-sheet cryptocurrency operations to real-world asset (RWA) tokenisation is the driving force behind this endeavour.
ETHZilla entered the real world earlier this month when it acquired a $4.7 million portfolio of 95 prefabricated and modular home loans. The company intends to tokenise these loans on an Ethereum layer-2 network in accordance with the new proposal. It hopes to achieve an annual yield of more than 10% with this action.
Additionally, ETHZilla purchased two CFM56-7B24 aviation engines to tokenise via the SEC-regulated alternative trading platform Liquidity.io. The company has stated that consistent income and cash flow from its real-world asset platform are essential to ETHZilla’s future growth.
Notably, the action is in line with the rising demand for tokenised assets. Tokenised products are being introduced by more businesses, including Kraken and Binance.
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