Mugafi, an AI-driven platform focused on entertainment intellectual property, has partnered with Avalanche, a blockchain network, to explore new ways of financing and distributing films, music, anime, and other media assets.
In its early stage, the partnership plans to finance more than $10 million worth of entertainment IP. Over time, the two companies aim to scale this to over $1 billion in annual IP funding.
Mugafi, which started in India in 2020, has support from investors like Netflix, Amazon, HashedEM, and Nexus VP. Its most recent production, Kuberaa, came out in 2025 and reportedly grossed $35 million at the box office. The film was distributed on Amazon Prime Video.
According to Mugafi, the partnership could also generate more than 1,500 jobs related to AI, production, blockchain operations, and compliance. These roles are expected to span multiple regions, including India, North America, Japan, and South Korea.
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