Gucci Cosmos Land Opens in The Sandbox Metaverse
Gucci Cosmos Land Opens in The Sandbox MetaverseGucci has launched Gucci Cosmos Land in The Sandbox virtual world game, allowing visitors to explore the luxury fashion house’s archival exhibition in London.
The game, curated by artist Es Devlin and curated with archival Gucci designs by Maria Luisa Frisa, evokes the real-world Cosmos exhibition.
The virtual experience spirals users through Gucci’s creative legacy across different decades and themes, paying tribute to the brand’s origins and innovation since its founding in 1921.
Players can navigate through sections representing Gucci’s principles, inspirations, and creativity, discovering archival designs not previously displayed.
(With inputs from Shikha Singh)
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