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Retail Giant Entry Boosts BTC Adoption In Mexico

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Retail Giant Entry Boosts BTC Adoption In Mexico

This year, the world’s largest Bitcoin conference, Bitcoin 2023, in Miami, Florida, went off without a hitch. Previous conferences reported nation-state adoption, major crypto integrations in the United States, and the acceptance of Bitcoin by islands and territories globally.

Nonetheless, one cooperation with a potentially substantial impact on the world’s 15th-largest economy went unnoticed at Bitcoin 2023.

The Bitcoin 2023 Industry Day was concluded by José Lemus, CEO of Ibex Mercado. He launched a collaboration with Grupo Salinas, one of Mexico’s major business groups. In summary, the agreement would allow millions of Mexicans to use the Bitcoin Lightning Network to pay their internet bills at popular telecoms provider Total Play.

Furthermore, the Salinas Group owns a number of enterprises throughout Mexico. Ricardo Salinas Pliego, its millionaire founder, is the third-richest person in the country and a well-known Bitcoin maximalist.

(With inputs from Shikha Singh)

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