Facebook and Instagram parent company Meta has begun allowing content creators to receive earnings in USDC stablecoin directly to their crypto wallets on Solana and Ethereum scaling network Polygon, marking the social media company’s first foray into cryptocurrency payments since abandoning its Diem project in 2022.
The crypto payment system supports popular wallets including MetaMask, Phantom, and Binance, with Stripe serving as the payments provider to handle the technical infrastructure. Only creators in Colombia and the Philippines are currently eligible for stablecoin payouts.
A Meta spokesperson emphasized that the firm is “not issuing a Meta stablecoin.” Instead, the company is tapping Circle’s USDC, the second-largest stablecoin with a market cap of over $77 billion.
The geographic selection reflects Meta’s strategy of testing financial features in emerging markets where crypto adoption often outpaces traditional banking infrastructure.
Chainalysis projects stablecoin trading volume could reach $1.5 quadrillion by 2035, reflecting growing confidence in digital dollar payment rails among traditional finance players.

Source: X.com
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