Binance announced it will list the Trump-family-linked World Liberty Financial, i.e. WLFI token, marking the first centralized exchange debut for the project. Trading starts Monday, with deposits already open and withdrawals beginning Tuesday. Previously non-transferable, WLFI tokens will now be fully tradable. Binance has designated the asset with a “seed tag,” flagging it as innovative but high-risk.
The launch comes after WLFI futures debuted on Hyperliquid last week, where traders quickly shorted the token, cutting its implied valuation from $44 billion to $24 billion in hours. WLFI will launch simultaneously on Ethereum, Binance Smart Chain, and Solana. South Korean exchange Upbit also confirmed plans to list the token.
To trade WLFI on Binance, users must pass quizzes on volatility and risk. This move shifts WLFI from its restricted presale phase to open market trading, providing its first spot market. Notably, Eric Trump and Binance founder Changpeng “CZ” Zhao spoke about the project at BTC Asia.
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