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Paris Hilton Launches Fan Hub On Roblox

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Paris Hilton Launches Fan Hub On Roblox

Slivingland, an immersive fan hub on Roblox, is being introduced by 11:11 Media, the new generation of media company that Paris Hilton and Bruce Gersh co-founded.

Fans of Hilton can congregate in the Slivingland fan hub, a 24/7 experience, to interact with her brand’s entertainment content, which includes new music, podcasts, TV shows, films, and partner projects.

It’s “a place where we can connect, create, and live together, making unforgettable memories in a whole new virtual universe,” according to Hilton in a statement.

11:11 Media’s Director of Web3 and the Metaverse Cynthia Miller highlights Slivingland as an immersive experience that combines creativity, entertainment, and collaboration. The immersive live DJ performance on August 25 will blur the lines between real life and the virtual world, featuring holograms, a nightclub with a music mini-game, and a photo feature that unlocks new collectibles. Hilton will also drop 10 limited-edition digital fashion items until the end of September, inspired by Y2K trends, including pink headphones, choker necklaces, and a digital version of Hilton’s real-life pink “Sliving Suit.”

(With inputs from Shikha Singh)

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