Is Coinbase changing the way the world participates in new cryptocurrency launches? Will this new token sales platform ultimately make investment equitable for all parties, including large issuers and small buyers?
An important victory for the US cryptoeconomy, U.S. customers can now participate in token sales directly on Coinbase for the first time since 2018.
Coinbase’s new system provides equal access for all customers, compared to conventional “first-come, first-served” purchases. Because its algorithm “fills from the bottom”, smaller purchases are given preference, preventing wealthy investors from controlling allocations.

Before allocations are finalised, consumers can submit requests at any moment throughout the brief period that each sale is open.
Genuine community supporters are also rewarded by Coinbase; individuals who keep their tokens longer are given preference in subsequent sales. Instead of short-term flips, this strategy promotes long-term involvement and project stability.
The platform offers transparency and gives issuers direct access to Coinbase’s large retail audience. Clear disclosures on tokenomics, team, and vision must be shared by all projects.
To maintain price stability and confidence, issuers and affiliates are prohibited from selling tokens in secondary markets for a period of six months.
Coinbase only receives a tiny fee from issuers in USDC; there are no user fees to participate. Each month, the business intends to hold one token sale that is carefully chosen to showcase high-caliber efforts.
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